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Monthly Archives: December 2019

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Ultimate long form testing solution | TV and streaming pilot testing

  • Post author:admin
  • Post published:December 18, 2019
  • Post category:ENTERTAINMENT
  • Post comments:0 Comments

CASE STUDY Ultimate long form testing solution for streaming and cable TV pilot testing Project | Objective TV Networks and Streaming Platforms rely on expensive screenings using dial tests and…

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Women like a good scare, too​

  • Post author:admin
  • Post published:December 18, 2019
  • Post category:AGENCIES/ENTERTAINMENT
  • Post comments:0 Comments

CASE STUDY Women like a good scare, too Project | Test Horror films rely on younger audiences to maximize the box office, and often skew male even though women viewers…

Continue Reading Women like a good scare, too​

See what people don’t say about their political views​

  • Post author:admin
  • Post published:December 18, 2019
  • Post category:POLITICAL
  • Post comments:0 Comments

CASE STUDY See what people don’t say about their political views Project | Objective To demonstrate the unique power of the Monet platform in capturing voters’ true feelings about candidates, Monet…

Continue Reading See what people don’t say about their political views​
I wonder concept test | positioning a new product

I wonder concept test | positioning a new product

  • Post author:admin
  • Post published:December 17, 2019
  • Post category:AGENCIES/BRANDS
  • Post comments:0 Comments

CASE STUDY iWonder™ concept test for positioning a new product Project | Objective Meta is a new digital teletherapy platform to connect the 46% of college students experiencing extreme stress…

Continue Reading I wonder concept test | positioning a new product
Optimizing branded content for social and digital commerce

Optimizing branded content for social and digital commerce

  • Post author:admin
  • Post published:December 17, 2019
  • Post category:AGENCIES/BRANDS/ENTERTAINMENT
  • Post comments:0 Comments

CASE STUDY Optimizing branded content for social and digital commerce Project | Objective Upright Go® is a new tech device, sold Direct-to-Consumer and in Apple stores,  for naturally improving posture…

Continue Reading Optimizing branded content for social and digital commerce

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      • 1.1.0 SOLUTIONS > Entertainment Home
        • 1.1.1 SOLUTIONS > Entertainment > Concept Testing
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