Measuring Nostalgia for The Lion King
Viewers everywhere found lots to love.
Lion King and its characters are registered trademarks of Walt Disney Company© Walt Disney Company.
The three salient scenes above had the most memorable and lovable responses. When viewerschose their favorite scenes, they were required to explain their answers. We heard fromrespondents in Italy with “il leoncino è meraviglioso,” from Mexico with “La música te remite momentos memorables,” and from Germany with “kleine baby löwe ist so süss.”The surge in emotional reaction and comment density reveals the magic of Disney. The characters, music, and iconic scenes all contributed to the emotional power and box office draw.
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